Paul Ruffell was born and raised in the United Kingdom, where he received his engineering degree. He came to Canada in 1981 and worked in the Arctic for a decade. He became president and CEO of an Engineering Consulting firm based in Western Canada, and eventually led an Infrastructure group with 3,500 staff across Canada. He has served on several not-for-profit boards. Paul moved to Qualicum Beach in 2015 and lives there with his wife Christine, who also volunteers for SOS. He was elected to the SOS Board in 2017.